AdvanceSRM's Naked Truth

Not just a clinic that provides soft tissue therapy, AdvanceSRM is also a place where clients are continually being shown the best way to support their well-being through self-care strategies, remedial exercises, stretches, latest research and news from the world of massage.

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Author:	John-Wayne Hughes
Published:	9th February 2026
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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What is Clinical Soft Tissue Therapy - and how can it support people with SEN?

Author:	John-Wayne Hughes
Published:	9th February 2026
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Many families and carers are surprised to learn that hands-on therapy can be adapted specifically for children, teenagers and adults with additional needs.

Author:	John-Wayne Hughes
Published:	10th October 2025
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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When Your Body Holds What Your Mind Can't Carry: Understanding the Mental Health-MSK Connection

Author:	John-Wayne Hughes
Published:	10th October 2025
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Today is World Mental Health Day, and we're exploring something we see in clinic every single day - the profound, bidirectional connection between mental h...

Author:	John-Wayne Hughes
Published:	1st October 2025
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Beneath the Surface: Oncology Massage and Scar Tissue Therapy's Role in Breast Cancer Recovery

Author:	John-Wayne Hughes
Published:	1st October 2025
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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October marks Breast Cancer Awareness Month, a time dedicated to increasing awareness of breast cancer issues and promoting the importance of early detecti...

Author:	John-Wayne Hughes
Published:	10th October 2024
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Let’s Talk About It: How Your Muscles Affect Your Mood

Author:	John-Wayne Hughes
Published:	10th October 2024
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Happy World Mental Health Day 2024 from all of us at Advance SRM Therapies!Today, we're talking about something close to our hearts: the link between how y...

Author:	John-Wayne Hughes
Published:	8th October 2024
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Managing Osteoarthritis with Soft Tissue Therapy: A Gentle Path to Relief

Author:	John-Wayne Hughes
Published:	8th October 2024
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Managing Osteoarthritis with Soft Tissue Therapy:A Gentle Path to Relief Osteoarthritis (OA) is more than just a medical term—it's a daily cha...

Author:	John-Wayne Hughes
Published:	4th January 2021
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Uninterrupted Support During Life with Covid-19

Author:	John-Wayne Hughes
Published:	4th January 2021
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Supercharged, Online and ready for business A major priority for AdvanceSRM in 2021 has been to ensure the clinic can continue to deliver deliver uninterrup...

Author:	John-Wayne Hughes
Published:	16th November 2020
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Adapting To Covid-19

Author:	John-Wayne Hughes
Published:	16th November 2020
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Supercharged and ready for business Really pleased to announce that AdvanceSRM is still open for business during the current lockdown. A massive thankyou to ...

Author:	John-Wayne Hughes
Published:	9th October 2019
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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What is Shockwave Therapy?

Author:	John-Wayne Hughes
Published:	9th October 2019
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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‘a clinically proven and highly effective treatment for chronic soft tissue injuries’ Shock Waves are movements of extremely high pressure (ener...

Author:	John-Wayne Hughes
Published:	23rd November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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STATIC STRETCHING. AdvanceSRM Therapies' DIY Guide to Self-Care for Runners!

Author:	John-Wayne Hughes
Published:	23rd November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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‘To stretch or not to stretch?’ This really is the question! Amazingly, so many people striving to get the best out of their bodies in today's wo...

Author:	John-Wayne Hughes
Published:	21st November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Part 2 - SELF MASSAGE. AdvanceSRM Therapies' DIY Guide to Self-Care for Runners!

Author:	John-Wayne Hughes
Published:	21st November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Soft Tissue Release (STR)! 'The heart of healing lies in our ability to listen, to see, to perceive more than in our application of technique' - Thomas W. Myers<...

Author:	John-Wayne Hughes
Published:	4th November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Part 1 - SELF MASSAGE. AdvanceSRM Therapies' DIY Guide to Self-Care for Runners!

Author:	John-Wayne Hughes
Published:	4th November 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Self Massage - Longitudinal Gliding! Being able to support your physical wellbeing to improve the movement, mobility and glide of soft tissues of the body i...

Author:	John-Wayne Hughes
Published:	28th October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Repair, Recover, Reinforce - AdvanceSRM Therapies' DIY Guide to Self-Care for Runners!

Author:	John-Wayne Hughes
Published:	28th October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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AdvanceSRM Therapies’ DIY guide to self-care for runners. The wheels of The Clanfield Challenge 2019 Bus have started to turn once again and we are on...

Author:	John-Wayne Hughes
Published:	28th October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Clinical Soft Tissue Therapy - More Than Just a Massage!

Author:	John-Wayne Hughes
Published:	28th October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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How we can make a difference together! Soft Tissue Therapy is More Than Just Massage Find out how your next treatment at AdvanceSRM could be used to SUPPORT...

Author:	John-Wayne Hughes
Published:	1st October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Soft Tissue Therapy – Helping You Get the Most Out of Your Body!

Author:	John-Wayne Hughes
Published:	1st October 2018
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Soft Tissue Therapy - A Few Words of Wisdom! The body will become better at whatever you do, or DON'T DO. If you don't move, your body will make you better ...

Author:	John-Wayne Hughes
Published:	12th July 2017
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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AdvanceSRM Is Making A Massive Difference Beyond Clinic Walls!

Author:	John-Wayne Hughes
Published:	12th July 2017
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Over £5000 pounds raised and counting...... From the moment I embarked on a career in the amazing world of soft tissue and remedial massage therapy, I...

Author:	John-Wayne Hughes
Published:	4th May 2017
Categories:	Blog, Clinical massage, Sports therapy, Physiotherapy, Stretches, Clinical advice, Remedial exercises
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Clanfield Challenge 2017 - How the Benefits of Pre and Post Event Massage Makes an Incredible Difference!

Author:	John-Wayne Hughes
Published:	4th May 2017
Categories:	Blog, Clinical massage, Sports therapy, Physiotherapy, Stretches, Clinical advice, Remedial exercises
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Why the Benefits of Pre and Post Event Massage Makes an Incredible Difference Performance & Recovery! 2017 has seen a number of AdvanceSRM clients overc...

Author:	John-Wayne Hughes
Published:	16th March 2017
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Lower back pain - What your PT fails to demonstrate when they tell you to roll on a tennis ball. Get this right & the benefits can be long lasting.

Author:	John-Wayne Hughes
Published:	16th March 2017
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Lower back pain caused by sacroiliac joint dysfunction can strike anyone and does not discriminate. Sacroiliac joint pain is experienced by upto 25% of all ...

Author:	John-Wayne Hughes
Published:	20th October 2016
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Are your 'SHINS' also up for a C25K Challenge?

Author:	John-Wayne Hughes
Published:	20th October 2016
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Are your 'SHINS' also up for a C25K Challenge? Too many people undertake a couch to 5K ( C25K) programme and within weeks find that they are in pieces and...

Author:	John-Wayne Hughes
Published:	20th October 2016
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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You Need To Be Stretching! Here I Explain Why.

Author:	John-Wayne Hughes
Published:	20th October 2016
Categories:	Blog, Clinical massage, Physiotherapy, Stretches, Clinical advice
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Neither of these guys represent the type of stretching I'm talking about. THIS TYPE OF STRETCHING HOWEVER, IS MORE LIKE IT WHEN IT COMES TO US MERE MORTAL...